Bayfield Digital is a digital marketing, customer experience, automation, and AI agency that helps small service businesses grow through practical marketing systems and automation. Bayfield Digital is a sole proprietorship operating under a Fictitious Business Name registered in California.
•Information collected through www.bayfielddigital.com and any associated landing pages or web forms.
•Information collected when you contact us directly via phone, SMS, email, or chat.
•Information we collect when you engage with our services as a client.
•Information collected on behalf of our clients about their customers, including via SMS and email marketing campaigns we operate and manage.
If you are a customer of one of our clients, this policy describes how Bayfield Digital handles your information in its role as a service provider to that business.
3. Information We Collect
3.1 Information You Provide Directly
•Name and contact information (phone number, email address, mailing address).
•Business name and type.
•Inquiry details, questions, or messages submitted through web forms or chat.
•Payment information (processed through third-party payment processors; we do not store full card numbers).
3.2 Information Collected Automatically
•IP address, browser type, and device information.
•Pages visited, referring URLs, and session duration via cookies and analytics tools.
3.3 Information Collected on Behalf of Our Clients
When Bayfield Digital operates marketing automation, SMS messaging, email campaigns, review request systems, or other services on behalf of a client business, we may collect and process:
•Customer names and contact information (phone numbers, email addresses) provided by our clients.
•Response data, opt-out status, and engagement data related to messages sent.
•Review and feedback data submitted by customers in response to reputation management campaigns.
4. SMS and Telephone Communications
Bayfield Digital operates SMS marketing and communication services, including on behalf of client businesses. The following terms apply to all SMS programs we operate:
4.1 Consent
We only send SMS messages to individuals who have provided prior express written consent to receive them. Consent may be obtained through:
•A web form or opt-in page that clearly discloses the SMS program.
•A verbal opt-in during a phone call (where permitted and properly documented).
•A paper opt-in form at a point of sale or service location.
•A keyword opt-in by texting a keyword to a designated number.
By opting in to SMS communications, you consent to receive text messages from Bayfield Digital or the relevant client business at the mobile number you provided. Message frequency varies. Message and data rates may apply.
4.2 Opt-Out
You may opt out of receiving SMS messages at any time by replying STOP to any message. After opting out, you will receive a single confirmation message and no further SMS messages will be sent to your number for that program. To re-subscribe, reply START.
4.3 Help
For help or more information about an SMS program, reply HELP to any message or contact us at [email protected].
4.4 No Sharing of SMS Consent Data
Mobile opt-in and consent data, including phone numbers obtained through SMS opt-in programs, will not be shared with third parties for their own marketing purposes.
4.5 Toll-Free Number Verification
Bayfield Digital uses toll-free telephone numbers that are verified with carriers in accordance with applicable regulations. This verification process confirms that our SMS programs comply with The Campaign Registry (TCR) standards and carrier requirements. We maintain documentation of consent and opt-in records as required by these standards.
5. How We Use Your Information
We use the information we collect to:
•Respond to inquiries and provide our services.
•Send marketing, review request, appointment reminder, and follow-up communications on behalf of our clients (subject to your consent).
•Operate reputation management, lead generation, and customer communication systems.
•Improve our website and service offerings.
•Comply with legal obligations.
•Detect and prevent fraud or abuse.
6. How We Share Your Information
We do not sell your personal information. We may share information with:
6.1 Service Providers
Third-party vendors who help us deliver services, including:
•GoHighLevel (CRM, marketing automation, and communication platform).
•SMS gateway and telephony providers.
•Email delivery providers.
•Analytics and tracking tools (e.g., Google Analytics).
•Payment processors.
These vendors are contractually required to protect your information and use it only for the purposes we specify.
6.2 Our Clients
When we collect data on behalf of a client business, that data is shared with the relevant client as part of our service delivery.
6.3 Legal Requirements
We may disclose information when required by law, subpoena, court order, or other legal process, or when we believe disclosure is necessary to protect the rights, property, or safety of Bayfield Digital, our clients, or others.
7. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to analyze traffic and improve user experience. You may adjust cookie settings in your browser. Please note that disabling cookies may affect site functionality.
8. Data Retention
We retain personal information for as long as necessary to provide our services, fulfill the purposes described in this policy, comply with legal obligations, and resolve disputes. SMS opt-in and consent records are retained for a minimum of four years in accordance with carrier and regulatory requirements.
9. California Privacy Rights
If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:
•The right to know what personal information we collect, use, disclose, or sell.
•The right to delete personal information we hold about you (subject to certain exceptions).
•The right to correct inaccurate personal information.
•The right to opt out of the sale or sharing of personal information.
•The right to non-discrimination for exercising your privacy rights.
To exercise any of these rights, please contact us at [email protected]. We will respond to verified requests within 45 days.
10. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect personal information against unauthorized access, disclosure, alteration, or destruction. No method of transmission over the internet or electronic storage is 100% secure. We encourage you to use caution when sharing personal information online.
11. Third-Party Links
Our website or communications may contain links to third-party websites or services. This Privacy Policy does not apply to those third-party sites, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party sites you visit.
12. Children’s Privacy
Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will take steps to delete it.
13. Changes to This Policy
We may update this Privacy Policy from time to time. When we make material changes, we will update the effective date at the top of this page. Your continued use of our website or services after any changes constitutes your acceptance of the revised policy.
14. Contact Us
If you have questions, concerns, or requests related to this Privacy Policy or your personal information, please contact us:
Bayfield Digital
Doing business in California under a Fictitious Business Name
